Table of Contents
Service levels
The FBRL offers two service levels for cattery listings:
- Standard service: $59.99/year
- Premium service: $89.99/year
Everything included on this FAQ applies to both service levels. The Premium Service offers a few more features, including preferred ad placement, a colored box around the ad, a larger photograph, and a Breeders' Statement allowing more personal expression.
The section about cost of the FBRL listing and what it covers goes into greater detail on these service levels.
Basic ground rules for an FBRL listing
The following lists basic ground rules
of a listing:
- All listings must include a valid e-mail address. I will not list a breeder only with a telephone number.
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Home (postal mail) addresses will not be listed, even by request.
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Breeders must have registered catteries. You must have a registered and approved cattery name registered with at least one major domestic cat registry to list with the FBRL. A major registry meets the following requirements: it registers individual domestic cats and cattery names, issues registry and pedigree papers, keeps pedigree data, maintains written conformation standards, and licenses conformation shows. This includes organizations such as CFA and TICA.
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I will not list catteries associated with unregistered and unregisterable cats, wild (undomesticated) animal breeding, or brokering (this does not count the breeding and sale ONLY of accepted hybrids such as the Bengal, Chausie, and Savannah. I do not support the pet sale of wild animals used in the production of these breeds -- only of their hybrid offspring). The FBRL is a place for advertising pedigreed, registered, domestic cats ONLY. The FBRL will not list exotic (non-domestic) cats, mixed-breed cats, or unregistered cats at any time or for any reason.
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I reserve the right to edit entries for grammar, spelling, and to conform with overall style and stated policies of this list.
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New breeds will be added only if they meet minimum criteria. The minimum criteria
is that a new breed will be listed if it has at least Preliminary
New Breed or exhibition status in a major domestic cat registry.
It also keeps pedigree and registration data that is recognized and accepted with other major registries. I will confirm such status
through contacts with the registries. I will list catteries
who breed experimental colors of established registered
breeds.
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As the list maintainer, I assume NO responsibility for transactions conducted on this
list. I do not police breeders; I accept payment
to list them. I am primarily selling advertising space.
Breeders listed here are expected to maintain high ethical
standards in breeding and business practice. However,
since I have no way of checking up on breeders, any
and all aspects of transactions conducted as results
of contacts through this list are entirely at the risk
of the breeder and purchaser. The breeder is also responsible
for complying with all list rules; violations of list
rules will be dealt with as discovered.
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Information included in an FBRL
listing
An FBRL listing contains the following
information (those marked in bold are mandatory):
- Your name*
- Your cattery name
- Which associations you have your cattery/cats
registered
- Your country
- Your state or province (mandatory for US, Canada,
and Australia)
- Your city or other location
- Your home page address
- Your e-mail address
- Your home telephone/FAX number
- Crosslinks to other breeds (mandatory if you breed
more than one breed)
- What kind of lines you have (champion, grand, national,
etc.**)
- Whether you offer a written health guarantee
- Some specific health guarantee information
- Spay/neuter policies
- Information on whether you ship your cats
- What colors you work with
- Other notes (optional -- restricted to certain concrete
information listed below)
All listings must be submitted through the online New Cattery
Signup Form (link below).
*Names will be omitted by request if
there is a good reason not to list a name. However, you
must sign up with your full first and last name.
** Some people have asked me to define
"regional winner", "breed winner", and "national
winner" lines. If you have a cat in your pedigree in the
last three generations of your active breeding cats who
is a regional, breed, or national winner, it's regional,
breed, or national winner lines as far as I am concerned.
Three generations means parents, grandparents, and great-grandparents.
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CFA
Cattery of Excellence, TICA Outstanding Cattery, etc.
These designations must include expiration
dates. CFA has a rule that states that to advertise
a CFA Cattery of Excellence or CFA Approved Cattery designation,
you must include that designation's expiration date. This
is to prevent people from continuing to advertise this designation
even after it has expired and is no longer current. If you
do not select an expiration date, this designation will
not be added to your listing.
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About the Notes section
The purpose of the Notes section is to
give brief, clear, quantifiable, stable, and noncompetitive
information.
What I mean by "stable" is that the information
does not change frequently. Remember: there are hundreds of breeders listed on this service! If I had to keep track
of what each cattery did and did not have available at any
given day, or how many grands everyone has after every show
weekend, I'd either be doing nothing else, or doing nothing
at all because I'd have completely lost my mind.
Just stick to the basic facts, please,
using the rules laid out below.
The Notes section MAY include any of
the following:
- if you are a Breed Council secretary or chair (specify
association) or an officer in a large-scale breed organization.
- if you are a Breed Council/Committee member (specify
association)
- if you edit a breed-related newsletter or wide-circulation
general interest cat newsletter
- if you are a member of a breed-specific organization
- colors you work with or specialize in
The Notes section on a standard listing MAY NOT include such
information as:
- individual cats, lines, numbers of grands, etc. in your cattery or breeding lines;
- what kittens/cats you have available: that is what Litter Announcements and Retired Friends are for;
- pet, breeder, show: this should be redundant;
- information on stud service availability
- nonquantifiable statements such as "best cats in the state", "wonderful personalities", "bred for glowing good health", etc. The Notes are just for bald facts;
- prices: I don't want to encourage bargain shopping, or get the idea that kittens are for sale directly from the FBRL, like books from a bookstore;
- how long you have been breeding: unfortunately, longevity doesn't necessarily translate to common sense. There are bad breeders out there who have been in it for twenty years, and great breeders who have only been in for a couple years. (The opposite is also true, of course).
- breeding philosophy statements
- tag lines or cute slogans.
The purpose of the Notes section is information, plain and simple. For a more personalized approach, the Premium Service offers a breeders' statement that allows you to say nearly anything about your cattery, except for anything that would libel or slander another breeder. The Premium Service is $89.99 per year.
All cute misspellings with cat puns, such
as "purrfect" or "purrsonality", that
do NOT occur in cattery names will be corrected to their
proper spelling. It gets repetitive and looks unprofessional
across an entire page.
But please know that I will edit
out information from your Notes section that does not conform
strictly to the rules listed above.
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Cost and payment for
an FBRL listing -- and what it covers
The FBRL standard listing subscription
costs $59.99 per year (U.S. funds) for Standard service, and $89.99 for Premium service.
To see the difference between the two ad types, click here. (opens in a separate window).
Both Standard and Premium listing services includes the
following:
- basic line listing for your cattery under all relevant breeds, with all information included in the cattery signup form. It's the same price whether you list under one breed or six.
- unlimited maintenance of this information -- you don't pay for changes to your listing.
- free use of the Retired Friends cat placement service (up to 3 listings at one time) and unlimited maintenance of Retired Friends entries
- free use of the Litter Announcement service (up to 3
litters at one time) and unlimited maintenance of litter announcements
- A photo included every listing under every breed (only one photo per breed, however). Photo sizes on listings are standardized, and are larger on a Premium listing.
Premium listing service adds the following:
- Larger photograph than the Standard listing.
- A 700-character Breeder's Statement. The Breeder's Statement allows a large area for personal expression to tell potential buyers about your cattery, cats, and breeding philosophy. The Breeder's Statement is not restricted to limited facts and may include nearly anything the breeder wants to say; the only things I will not allow are outright fabrications or any negative statement against another breeder. These will be edited for spelling and grammar only.
- Preferred placement within the state. Premium listings will be listed within their breed and state first, above any standard listings. If there is more than one Premium listing within one breed and state, the Premium ads will appear in alphabetical order by breeder's last name.
- A colored box around the ad to make it stand out. Right now, the standard color is green. I may offer a small range of optional colors at some point in the future.
The FBRL accepts Visa, Mastercard, Discover,
and American Express, as well as checks and money orders.
I also accept PayPal for those with a preference for this service.
Credit card payments ensure fastest
service. Your cattery listing will go up within 7 business
days of verified payment. If you plan to pay by personal
check, you will need to wait for the check to clear my bank
prior to having your cattery listed.
Your official subscription start date
is the first of the month after your listing first appears.
In other words, if your listing goes up on January 15th,
your official subscription start date is February 1st.
You will not be sent a bill
by postal mail. I don't even ask for your mailing address.
You are expected to pay when you sign up. If you pay by
check or money order, you will see the mailing address on
the payment information screen.
Payment is due immediately. You
will receive a reminder by e-mail if payment is not received
within 30 days. At 60 days' overdue your listing will be
removed.
If you are not from the United States
and want to know how much $59.99 US translates to your local
currency, go to the Universal
Currency Converter.
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Sending photos
If you want to read the instructions now,
you can go to the Photo Submission
FAQ. Otherwise, you can go to any FBRL breed listing
page and click "Add A Photo" for photos.
It is your responsibility to send your
photographs. I have too many breeders listed to chase
after people for pictures. You are not required to submit
a photo; it's your option when and if to do so.
Photos may not appear on the same day
as a new listing. They may appear 1-2 days after a listing
because they are processed separately.
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Keeping your listing
up-to-date
I rely on you to keep your listing information
updated. To correct or update a listing, go to the Update
Form. It is your responsibility to inform me if
your FBRL listing information changes. Fixing ads is free.
Unlike some pay advertising services, I don't charge for
fixing your data!
Please use the form. Your listing will
be corrected much more quickly if you use proper channels.
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Can I be listed in
more than one state, province, or country?
You can be listed in more than one state
IF you own legal residences in more than one state.
For example, I have several "snowbird" listers who have
homes in the north and winter homes in the southern US.
People who have only one legal residence
may NOT list in adjoining states -- even if you're right
on the border. You must list in your state of legal residence.
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Disciplinary
suspension from the FBRL
I cannot police breeders. I can and have removed breeders for violations of the Terms of Service. If you want to know more about why breeders can be removed, refer to the Disciplinary Suspensions page.
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Canceling
service
FBRL Cancellation Policy: If you
choose to cancel your FBRL service, please use the this
form to remove your listing.
Refunds are not issued for early cancellations.
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Signing up for the service
Can't access the online forms?
If you cannot access the online forms, write to me
at info@breedlist.com
and we'll work it out.
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